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Sprintexx Ad-Tech: The Convergence of Data, Creativity, and Smart Advertising


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Backed by Janus Koncepts Advertising, Sprintexx Advertising Technology redefines modern advertising. In this rapidly evolving digital world, advertising is no longer just about reach—it’s about relevance. Brands now need precise targeting, intelligent insights, and agile execution. This is the space Sprintexx dominates.

As the innovative ad-tech division of Janus Koncepts Advertising, Sprintexx integrates cutting-edge technology and strategic marketing expertise to deliver advertising that is data-led, transparent, and effective.

At the helm is visionary leader Jai Sognai, a visionary with 30+ years of digital experience, whose leadership has transformed Janus Koncepts into a leading name in the integrated marketing domain. Sprintexx marks his next big leap—uniting brand vision with ad-tech precision in one ecosystem.

Key Differentiators of Sprintexx Ad-Tech


Sprintexx is a comprehensive advertising partner, managing everything from branding to performance and loyalty. What sets us apart is our ability to integrate:
? Actionable Data Intelligence
? Continuous Real-time Enhancement
? AI/ML-Driven Targeting
? Emotionally Driven Storytelling
? Seamless Cross-platform Delivery

This blend allows brands not just to be seen, but to be remembered—and acted upon.

Omnichannel Ad Framework: Turning Awareness into Results


1. Brand Awareness & Positioning
We use strategic media planning to build brand visibility and consumer trust—ensuring enduring brand equity.

2. ROI-Driven Digital Advertising
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All fine-tuned for higher returns.

3. Artificial Intelligence & Machine Learning Ecosystem
Sprintexx is a analytics-based platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—delivering relevance at every interaction point.

4. Influencer & Community Marketing
Impactful engagement through creators and communities Sprintexx DSP on:
? Instagram
? YouTube
? LinkedIn
? Emerging platforms
We combine credibility and reach to drive community-driven performance.

5. Connected TV (CTV) & OTT Advertising
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, delivering cinematic storytelling across digital screens.

6. Content-First Creative
Every strong brand is built on strong storytelling. We craft compelling stories designed to enhance visibility and loyalty.

7. Dynamic Creative Optimization (DCO)
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to improved engagement and stronger performance.

What Makes Sprintexx Stand Out


? India’s Largest Deterministic Audience Dataset
Access through partnerships with top-tier data and platform alliances across multiple industries.

? We Reach Users Where They Are
While closed ecosystems rely on inbound traffic, Sprintexx proactively reaches audiences across the open internet—enhancing reach with precision.

? Original Equipment Manufacturer Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme

? Seamless Media Data Deployment
We activate insights across owned and partner channels—offering complete flexibility.

? Integrated DSP with Programmatic Precision
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting

? AI-Powered Audience Segmentation
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns

? Fully Transparent Operations
We support all third-party trackers—delivering measurable accountability.

Why Brands Trust Sprintexx


Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation

Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value

And above all, our commitment to results, integrity, and innovation.

Guiding Force Behind Sprintexx


Mr. Jai Sognai, with over three decades of expertise, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding

His vision ensures Sprintexx continues to innovate in the rapidly evolving digital ecosystem.

Designed for Tomorrow’s Advertising


Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI

As markets modernise, Sprintexx remains committed to intelligent, open, and outcome-driven advertising.

Conclusion: The Smartest Way to Advertise Today


Whether your goal is enhancing visibility, acquiring customers, or increasing ROI—Sprintexx Ad-Tech is your gateway to smart, high-performance advertising.

Sprintexx Ad-Tech — Driven by Janus Koncepts.
Where Data Drives Insight.
Where Creative Thinking Fuels Impact.
Where Tech Empowers Success.

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